International Workshops
in collaboration with the
World Bank Institute
KULT Program
Knowledge Utilization through
Learning Technologies
We are very proud to be sponsors, presenters and a resource team in the international workshop series
organised by the World Bank Institute
Knowledge Utilization through Learning Technologies (KULT) program.
The workshops, jointly organised with world-class training institutions, such as:
- Asian Institute of Management, Philippines
- Asian Institute of Technology, Thailand
- University Science Malaysia, Malaysia
- American University of Cairo, Egypt
- Universitas Surabaya, Indonesia
focus on the major issues of quality, management and marketing of training faced by
institutions in a globally competitive marketplace.
Our specific contribution is tightly connected to the utilisation
of new media technologies in several areas of application:
- Application of interactive learning technologies to training
and distance education
- Distance mentoring and e-learning
- Cybermarketing of training
- Quality online customer service
- Visual presentation and information design
- Web publishing for international organisations methodology and approaches
- Information architecture and knowledge management
As Lead Presenters, we facilitate the key sessions,
showcases, discussions and presentations in each one of the following workshops:
4th Trainers' Workshop on:
Improving Training Quality through
Interactive Learning Technologies
and Distance Mentoring (ITQ-4)
**********************
ITQ-4 Penang, Malaysia
October 1-17 2001
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This KULT flagship workshop, now at its fourth edition, is aimed at senior
trainers who want to improve their mastery of innovative training design,
curriculum development and learning methods application.
The workshop rolls out over 5 phases. Phase 2 and 4 will take place near the beautiful beaches of Penang,
Malaysia (1-hr flight from Bangkok or Kuala Lumpur), and at the Asian Institute of Technology campus, just a
few miles away from the bustling city of Bangkok.
Phases 1, 3 and 5 will be run online in distance learning mode.
Last year, we had 33 participants from over 20 different countries, who enjoyed this workshop very
much. Its focus is on both pedagogical and technological aspects critical in improving quality of your training
offering.
Pictured here is Prof. Tim Wentling
from University of Illinois at Urbana-Champaign.
This is where the whole Internet revolution started, with the team that
developed the original Mosaic, the first web browser which eventually gave life to Netscape.
Prof. Wentling is one of the key Lead Presenters at this workshop, covering
topics ranging from Training Methods and Delivery, to Course Design and Evaluation.
For ITQ-4, IKONOS is providing the full online learning system, from the
general information website to the platform and infrastructure that will support
the online learning activities of Phases 1, 3 and 5.
Have a look at the workshop website where you can find extensive information on
the workshop and that will host the online activities for participants:
http://www.ikonosnewmedia.com/wbi/itq-4/
Apply to ITQ-4:
Learn more about the previous ITQ workshops on the World Bank website at
http://www.worldbank.org/wbi/itq-3
http://www.worldbank.org/wbi/itq-2
See the profiles and pictures of last
year participants at ITQ-3.
2nd International Workshop on:
Innovative Marketing Communication (IMC-2)
"Promoting and Selling Training
in a Competitive Global Market"
*************
IMC-2 Cairo, Egypt
14-21 May 2001
-----------------------
This 2nd International Workshop on "Innovative Marketing Communications (IMC-2):
Promoting and Selling Training in a Competitive Global Market" is offered
as a collaborative learning opportunity for training executives and managers to discuss
and master "State-of-the-Art" promotion and communication methods for
training institutions to effectively market their products and services.
Luigi Canali delivered three acclaimed sessions focussing on online marketing
and promotion of training:
- The Future of Marketing Communications: Showcases of Online Promotion and
Cybermarketing
- Promoting and Advertising Training in Cyberspace: Trends in Interactive
Communication Technology Applications in Marketing
- Best Practices for Effective Online Marketing of Training Services:
Guiding Principles and Practical Methods and Tools for Cybermarketing
For more information see the website:
http://www.worldbank.org/wbi/imc-2
Read the Information Notes about the workshop:
http://www.worldbank.org/wbi/imc-2/infonoteintro.html
Read the IMC-2 workshop brochure:
http://www.worldbank.org/wbi/imc-2/brochure.pdf
5th International Workshop on:
Strategic Management and Marketing
of Training (SMMT-5)
*********************
SMMT-5 Manila, Philippines
November 2001 (dates to be defined)
----------------------------------
Marketing of Training is bound to become one of the hottest topics in our field, and the SMMT
workshop will provide solid foundations, sound advice, and
networking opportunities to start a sustainable and profitable path in this fast growing area.
Prof. Tommy Lopez,
pictured above, is one of the memorable Lead Presenters in the
workshop, and an outstanding presenter and marketer himself.
This workshop is offered as a collaborative learning opportunity
for training executives/managers to discuss and master modern management
principles and innovative marketing methods that are applicable to
training institutions and services/products.
Browse the participants' online discussion area
to see the topics and interests that have glued this group together. You can
also see some pictures of the workshop in the SMMT-4
photo album.
For more information, see the website of the recently completed SMMT-4 at:
http://www.worldbank.org/wbi/smmt-4
1st International Workshop on:
Quality Customer Service for
Training Institutions (QCS-1)
*****************
QCS-1 Bali, Indonesia
January 9-15 2002
-----------------------
In collaboration with Universitas Surabaya, Indonesia, and the World Bank Institute KULT Program, this is the newest workshop in the series, targeted at providing strategic ammunitions to Training Institutions striving to be more competitive in the marketplace.
Ronny Adhikarya, Senior Training Officer and KULT Program Manager for the Knowledge Neworking and Distance
Learning Division (WBIKL) of the World Bank Institute, is the key producer and organiser of all the workshops
listed above.
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